Global leader in payments accelerates pace of innovation; provides
developers with unprecedented, secure access to Visa’s global payments
platform, including its digital wallet
SAN FRANCISCO--(BUSINESS WIRE)--Nov. 16, 2011--
In an effort to simplify and accelerate the development and adoption of
innovative payment products globally, Visa Inc. (NYSE: V) today
announced the launch of its new Visa Developer Center https://developer.visa.com.
The primary purpose of the center: to provide approved application
developers with easy access to tools needed for the rapid creation and
deployment of payment applications.
The new Visa Developer Center offers eCommerce and mobile application
developers a pathway to create a seamless online purchase experience for
consumers. Whether enabling the purchase of small in-game digital goods,
or the latest appliance from a big-box retailer, to enabling purchases
with Visa’s new digital wallet, developers now have access to
application programming interfaces (APIs), simplified documentation, and
software development kits needed to make online shopping with Visa fast,
simple, and secure.
“The convergence of web, mobile, and social networks is revolutionizing
the way people buy and sell and is driving the creation of new and
innovative ways to pay,” said
Jim McCarthy
, global head of product, Visa
Inc. “The Visa Developer Center ensures that application developers,
especially those constructing eCommerce, mobile, and social
applications, have access to Visa capabilities, while still maintaining
Visa’s industry-leading security standards.”
The new Visa Developer Center is a one-of-a-kind resource providing
access to the payment expertise, open APIs, and development tools
offered by Visa and its subsidiaries, CyberSource, Authorize.Net, and
PlaySpan. It will enable eCommerce merchants, financial institutions,
mobile network operators, and gaming developers to integrate Visa
payment functionality into their product offerings, including:
-
Next generation of payment solutions through V.me by Visa –
Visa is taking the first step in making its digital wallet and new
acceptance mark available with the launch of developer tools which can
be accessed through the Visa Developer Center or at https://www.v.me/.
V.me by Visa will offer a secure way for consumers to pay online as well
as in person with a PC, tablet, or mobile device using Visa and non-Visa
accounts. Designed to support the evolving ways and places people are
transacting, V.me will also provide features beyond payments such as
transaction alerts and the ability to receive personalized offers
triggered in real time. Accessing V.me will be as simple as click-to-buy
on a computer, touch-to-buy for a mobile browser, and wave-to-buy for
physical point-of-sale NFC transactions.
To accelerate adoption of and support for innovative applications using
V.me, Visa is creating an open beta developer program designed initially
for eCommerce payment applications. The site (https://developer.v.me/)
will enable developers to provision API credentials and access the
dedicated sandbox, dynamically generate code samples to insert into
applications, create and integrate merchant eCommerce sites (with
sandbox testing), and provide simplified web-based documentation.
-
Person-to-person payments, domestic and international remittances –
Visa’s new developer center offers easy access to the building blocks
that extend person-to-person payment services to include Visa cards.
These building blocks include APIs for Visa account validation, currency
conversion, transaction initiation, and anti-money laundering tools.
“Working with Visa has enabled consumers using our person-to-person
payment products to send money to eligible Visa accounts anywhere --
creating significantly more options for both our financial institution
customers and consumers,” said Neil Platt, senior vice president and
general manager, payments at CashEdge, now a part of Fiserv. “This
capability includes sending money internationally, expanding the reach
and value of our person-to-person service.”
-
Mobile payments and services –
Providing consumers with a way to make mobile payments and access their
financial accounts has become a priority for banks and mobile network
operators around the world. The new Visa Developer Center will provide
mobile developers with the tools to create applications that transform a
mobile phone into a payment or merchant acceptance device.
About Visa
Visa is a global payments technology company that connects consumers,
businesses, financial institutions and governments in more than 200
countries and territories to fast, secure and reliable digital currency.
Underpinning digital currency is one of the world’s most advanced
processing networks—VisaNet—that is capable of handling more than 20,000
transaction messages a second, with fraud protection for consumers and
guaranteed payment for merchants. Visa is not a bank and does not issue
cards, extend credit or set rates and fees for consumers. Visa’s
innovations, however, enable its financial institution customers to
offer consumers more choices: pay now with debit, ahead of time with
prepaid or later with credit products. For more information, visit www.corporate.visa.com.
Source: Visa
Visa Inc.
Bruce Frymire, 415-932-2564
globalmedia@visa.com