Visa to use its global network of Innovation Centers to bring
improved and integrated payments for Olympic and Paralympic Games fans
on-site and at-home
SAN FRANCISCO & BEIJING--(BUSINESS WIRE)--
On the heels of its renewal
with the International Olympic Committee through 2032, Visa
(NYSE:V), the International Olympic Committee (IOC) and the
International Paralympic Committee (IPC) today announced a commitment to
enhancing the experience for fans of the Olympic and Paralympic Games
around the world.
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Team Visa athlete Seun Adigun (Nigeria, Bobsleigh) previews biometric authentication that verifies tickets purchased and expedites entry to venues and acts an integrated payment form factor to enhance fan experience on-site. (Photo: Business Wire)
Using its global network of 11 Innovation Centers – from Asia to Europe
and the United States – Visa is tapping into its transit, retail and
conversational commerce expertise to propose forward-looking payment
experiences for Olympic Games fans. This includes remote, mobile ticket
purchasing, in-seat ordering and new ways to pay at retail such as
making a purchase right from your television. Fans can look forward to a
future with a faster, and enhanced Olympic experience whether watching
in-person or from home.
“There has been no better payment technology partner historically and
there is no better payment technology partner for the future we are
building together,” said President Thomas Bach, International Olympic
Committee. “As we introduce innovations that help improve fan
experiences both on-site and at-home, we know that no matter where in
the world the Olympics take us, Visa is the right partner to help us
deliver them.”
For more than 30 years, Visa has been the exclusive payment sponsor of
the Olympic Games. The company has continually used that global stage to
introduce and implement new payment technologies. Moving forward under
the renewed partnership, together Visa and the IOC will tap into the
network of resident designers and developers within Visa’s Innovation
Centers around the world to continue this important innovation.
This vision was brought to life today at a media event in Beijing, where
Visa shared the blueprints for three Olympic Games-inspired payment
moments. The innovative moments were conceived and designed in Visa’s
Innovation Centers. They include dynamic new imaginings of remote
digital ticket purchase, biometric authentication for stadium entry,
smarter and streamlined retail shopping, and in-home couch commerce
using augmented reality.
“Our Global Innovation Centers are immersed in solving every day
consumer challenges and discovering improved commerce experiences, that
can be shared and scaled globally,” said Ryan McInerney, president of
Visa, on stage at the Beijing event. “Planning for the upcoming Olympic
Games helps Visa develop industry leading payments solutions that will
redefine fan experiences and leave a legacy of improved digital commerce
everywhere.”
To learn more about Visa and its Olympic Games sponsorship, visit https://usa.visa.com/about-visa/sponsorships-promotions/olympics-partnership.html.
About Visa
Visa Inc. (NYSE: V) is the world’s leader in digital payments. Our
mission is to connect the world through the most innovative, reliable
and secure payment network - enabling individuals, businesses and
economies to thrive. Our advanced global processing network, VisaNet,
provides secure and reliable payments around the world, and is capable
of handling more than 65,000 transaction messages a second. The
company’s relentless focus on innovation is a catalyst for the rapid
growth of connected commerce on any device, and a driving force behind
the dream of a cashless future for everyone, everywhere. As the world
moves from analog to digital, Visa is applying our brand, products,
people, network and scale to reshape the future of commerce. For more
information, visit https://usa.visa.com/about-visa/our_business.html,
visacorporate.tumblr.com and @VisaNews.
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Visa Inc.
Kryssa Guntrum, 415-805-4488
kguntrum@visa.com
Source: Visa Inc.